The ad by the National Organization for Marriage (NOM) that appeared yesterday was frightening to me at first. It uses apocalyptic imagery, dog-whistle homophobic rhetoric, and just plain lies to try to rally support against same-sex marriage. You can see the original here. Check out the comments: roundly negative to the ad. I actually showed it in class today as part of an impromptu unit on "ideologemes" and homophobia, (based on a student's posts about the NumaNuma meme as it was reworked in Spain).
But, the power of the interwebs means we can talk back. Here are some of the responses I've found so far. There is already a mocking Twitter thread #savenom
Goodasyou you refutes the innuendo with voiceover (thanks, Kristin!) while SeanChapin1 responds point by point.
You can read the script and post your own response, as here (oh, snap! a big gay storm!) Oh no! Big gay storm chasers! A song, like It's Raining Men! makes a good soundtrack, or you could do a whole remix with it. Uh-oh, Youtubers repudiate the ad, even the one's who don't care. Could this ad just be so ridiculous that it will backfire on NOM? Will satire overcome zombified actors?? Some people are very upset that the LOLcat NOM meme has been appropriated for seriousness
my favorite so far is bearchewtoy's mashup! Brilliant!
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1 comment:
All this homophobic bitchery just gives me a rash. In 50 years, all of it will be moot anyway. Social progress happens – period. Nothing can stop it. I only wish these idiots would go away so it could happen NOW.
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